Taleo Unveils New Branding And Corporate Website

New brand identity reflects company's focus on driving business performance through talent management

San Francisco — Taleo Corporation, a worldwide provider of on demand talent management solutions, today announced the launch of its new global branding campaign. As part of the campaign, Taleo unveiled a new corporate logo, tagline, and corporate website.

With the new tagline, "Talent Drives Performance™," Taleo's new brand identity clearly reflects the company's focus on helping its customers drive business performance through its talent management solutions. Companies of all sizes worldwide use Taleo on demand talent management solutions to assess, acquire, and manage their workforce for improved business performance.

Taleo EVP Americas Sales and Global Marketing, Jeff Carr stated, "Our collective passion as a company is improving each customer's business performance through talent management. Our new branding, tagline and corporate website clearly conveys this message and reflects our commitment to deliver value to our customers through our talent management solutions." He added, "This rebranding effort is an important milestone in our history as we continue to evolve as an organization and advance our message of business performance through superior talent to the marketplace."

Taleo's new logo communicates both the synergy of people working together and an emphasis on the ‘greater than' symbol. The relationship between the two conveys Taleo's belief that talent drives success and creates increased business value by helping organizations to recruit high performing individuals, build high performance teams and deliver high performance to shareholders. The new logo also reflects several of Taleo's core values, including quality, integrity, partnership, humanity and innovation, making it a direct reflection of Taleo's own internal talent and culture.

SOURCE: Taleo Corporation