Profiles International And Bersin & Associates To Unveil Secrets Of High-Impact Performance Management In New Webinar

Waco, TX - Profiles International, the market innovator and leading global provider of comprehensive employment assessments and talent management solutions, recently announced the upcoming webinar, "Performance Coaching - The Key to High-Impact Performance Management." The webinar, which will take place on July 21 at 2:00 p.m. EDT, 1:00 p.m. CDT, is sponsored by Profiles International and will be hosted by Josh Bersin, president of the renowned research and advisory firm, Bersin & Associates.

"Our recently completed research shows that companies need to rethink their entire approach to performance management," said Bersin. "The old strategy of measuring past performance is simply not enough. Our research shows that coaching for performance drives significant business value and can make performance management much more effective."

Based on the new Bersin & Associates research, the webinar will focus on what managers can do to become great coaches. In his presentation, Bersin will demonstrate the immense value of coaching and will discuss the importance of tailoring coaching initiatives to address the unique characteristics and competencies of the employee, in the context of his work environment.

"The new Bersin & Associates' research confirms that there is no 'one-size-fits-all' management style," said Jim Sirbasku, CEO of Profiles International. "The more a manager understands the unique characteristics of an employee, the more effective the coaching. More effective coaching means greater performance improvement by the employee and that is really the ultimate goal."

SOURCE: Profiles International, Inc.