iPROMOTEu.COM Enters The $15 Billion Promotional Products Arena
"New Vision For Promotional Products"
Natick, Mass. – December 19, 2000 – iPROMOTEu.com, a leading on-line distributor of promotional items, ad specialties, premiums and incentives, announced today that it has officially entered the $15 billion promotional products arena.
With a distinctive blend of promotional products and planning services, iPROMOTEu.com proposes a fast, easy, and inexpensive alternative to help you choose the right promotional product for your company or organization. iPROMOTEu.com offers quality products, precise imprinting, exceptional service, on-time delivery, and attractive pricing, either on-line or off-line. In addition to accepting orders over the internet, iPROMOTEu.com has an experienced and knowledgeable customer relations department to work personally with customers. iPROMOTEu.com is the ideal destination for customers, suppliers, sales professionals and strategic partners; iPROMOTEu.com will help these industry participants achieve success today and in the future, as the industry continues to evolve.
"We are excited to be a part of this misunderstood, yet truly great industry," said Ross Silverstein, president and CEO of iPROMOTEu.com. "It is a large, growing, worldwide industry, yet it is also fragmented, inefficient and, in many respects, unsophisticated. The industry is on the verge of dramatic change, and I intend to be a catalyst for this change. I see tremendous opportunity for iPROMOTEu.com and for those who join us."
iPROMOTEu.com began operating in January, 2000, under the leadership of its co-founder, Ross Silverstein, who also serves as the company's president and CEO. Mr. Silverstein, a graduate of the Sloan School of Management at MIT, spent many years in the corporate world, as a businessperson and an attorney.
He studied the promotional products industry extensively, before embarking on this adventure. The company's expert staff includes seasoned industry professionals with over one hundred years of combined industry experience:
Rick Badiner, an industry veteran, with more than twenty years in the promotional products industry, is Executive Vice President and Chief Operating Officer of iPROMOTEu.com. Prior to iPROMOTEu.com, Mr. Badiner served as Director of Franchise Services at Adventures in Advertising.
iPROMOTEu.com also welcomes Sandy Klein, as Director of Customer Relations. Sandy Klein boasts a skilled career in the promotional products industry for over ten years. Most recently, she worked at HA-LO Industries, where she was the leading salesperson in that company's Boston office. Ms. Klein has earned her CAS (Certified Advertising Specialist) certificate and had the honor of winning the industry's prestigious "Gold Pyramid" award.
About iPROMOTEu.com
Headquartered in Natick, Mass., iPROMOTEu.com is a leading on-line distributor of promotional items, ad specialties, premiums and incentives. iPROMOTEu.com offers a bold, fresh perspective in the fast-changing world of promotional products. The company offers a multi-faceted solution for customers who seek both the convenience and flexibility of the web coupled with the knowledge, care and service of a superior customer relations team. The company's management team boasts over 100 years of combined industry experience. iPROMOTEu.com markets its products and services directly to end-users through its web site with over 8,000 items available on its e-commerce platform. An additional 15,000 products are available through the company's current network of member-suppliers.
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